Halal Enterprises Ltd is responsible for the marketing and distribution of all products and services within the holding group. Activities include designs, style, packaging, labelling, branding, physical distribution, marketing and promotions as well as all corporate and consumer products public relations.

HALAL AGRO-BASED INDUSTRIES
is the central point in the sourcing of high-quality Halal agri and agro based ingredients and raw materials through its linkage with all other Halal parks worldwide. An integrated cattle rearing, abattoir and meat processing project is in the pipeline to produce high quality Halal meat. The intention is to establish several hubs close to agricultural areas. The existing primary production shall be advanced further to cater to the downstream production particularly for Cosmetic & personal Care, Pharmaceuticals and Medical Devices sectors.

MPF (MEAT POULTRY AND FISH)
MPF is far the largest market exceeding 500 billion worldwide We have established supplier relationship in countries like Brazil Argentina Pakistan India MalaysiaAustralia

CATERING INDUSTRY PRODUCTS
This is by far the largest and most vibrant sector of the Halal Industry.With over 8 million meals of Indian curry and related foods being eaten in alone every day, almost 50% accounts for Halal curries.

GOURMET FOOD
This market servicing the Halal way will exceed 50 billion in the next 5 years. We intend to pioneer in this field. Gourmet food normally brings to mind European food.Yes that is right.We have researched and selected some of the finest gourmet food conforming to Halal standard from some of the leading brands. Non Alcoholic sparking drinks and beverages is a huge market.

LIFESTYLE AND FASHION
The Muslim community is perhaps one of the most affluent societies in the world with large disposal incomes. The fashion market among the Muslim community is fragmented. Today the Muslims with a large disposable income and an insatiable appetite for brands account for nearly 40% of the Branded fashion and luxury goods market.

LEATHER GOODS
Over 2 billion Muslims today walk on ‘Non-Halal’ footwear, clad themselves in ‘Non- Halal’ leather apparel, wear ‘Non-Halal’ accessories, sit on ‘Non-Halal’ leather furnitureand travel with ‘Non-Halal’ luggage. span Halal ‘leather’ is non existent, at least on a commercial basis. All meat slaughtered in a ‘Halal’ manner is currently not being commercialized as ‘Halal’ skin or hide.

BEAUTY AND HEALTH
Muslim women and men pride themselves in looking after and pampering themselves.They come from a culture where music, poetry, good food and beauty is a way of life.It is a romantic society.Halal beauty and health products have been in existence since Islam was born but has never till recently been promoted as a commercial branded product and seen on the shelves of Harrods, Selfridges or High street beauty parlours. We have engaged and partnered with some of the world’s leading beauty product manufacturers to produce under our brand a range of beauty and health care products.

PHARMACEUTICAL & MEDICINE
There is a staggering multi-billion dollar industry which is currently untapped.Outside of herbal and Organic Health food supplements a majority of pharmaceutical and medicines are non-Halal compliant. We have engaged and partnered with some of the leading pharmaceutical companies in the USA, Malaysia and the Far East to contract manufacture Health food and certain pharmaceutical products in our Brand. Medicines containing alcohol would be considered Halal if there were no suitable alternatives available It should be noted that only ethyl alcohol such as methylated spirits and ethanol, the alcohol found in alcoholic drinks, are intoxicating and are therefore Haram. Other forms of alcohol (such as sterile) are not intoxicating. These types of alcohol won't be found in any food or drink due to the fact that they are generally poisonous, but it is a point worth bearing in mind when buying household goods containing these. Some medicines and supplements also use gelatin as part of their capsules. It can be permissible to use these if the gelatin is Halal unless stated Haram. If without label and sickness is critical, use ONLY if there are no suitable alternatives.

ANIMAL FEED
Providing halal animal feed is to ensure that the cattle, goats, sheep and poultry were not treated with growth hormones. The animals and poultry must have been fed only vegetarian feed, organic feed or halal compliant feed. Muslims in the business of Zabiha meat and the halal certification organization require that animal feed meets such requirements. The market size of this exceeds 3 billion while world animal feed reached 15.4 billion in 2008.

PET FOOD
Another untapped market is the Pet Food market.Fish, Birds and Cats are normally the chosen pets while Dogs are considered ‘Haram’ in Islam. The Halal pet food market is at an embryonic stage but with more and more young Muslim taking to rearing pets we believe this market to grow substantially in coming years.